Liquid-cream alkaline demi hair color designed to deliver both the power of a color and the care of a gloss. This advanced, ammonia-free formula leaves hair intensely nourished and moisturized with a glossy shine.

What It Does

• Up to 75% gray coverage

• Up to 1 level of lift

• Up to 8 weeks of vibrant, true-to-tone color

• Up to 2.3x glossy shine*

• Visibly healthier, shinier, and more hydrated hair after just one service

• Fast mixing and easy rinsing